J-POP CD COVERS
From research in my last blog, it is seen that Hikari Utada is one of the most iconic and famous music artists in the Japanese music industry. Her CD artwork and cover highlights this vastly. A close-up shot is used to highlight her beauty and draw more attraction with her audience to look up to her and create her 'iconic' character that many Japanese artists portray. Utada's eyes are big and dark, therefore they run along with the stereotype of Japanese beauty well. The image is also very airbrushed to make her look all the more flawless. She also goes along non-conventions due to the lack bright colours, because in this CD cover there is only black and white. The airbrush also makes Utada look a little cartoony, as if she has walked out of a Japanese anime.
However, in comparison this CD cover for girl duo, Puffi Ami Yumi runs along the stereotype of Japan very well. Japan is very well known all across the world for its animation (known as anime) and has become an important part of their culture. With the use of animation with the use of pattern on this CD cover it runs along the conventions very well. Feminine colours are also used to reach out to a female-based audience. A mid-shot is used in this case to capture both of the members so they have an equal space in the image and have equality. However, the slight angle of the image also creates a feeling of attitude. Their hair is also very dark red, and not Japanese black, therefore it looks like they are reaching out to a indivdual audience.
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